Dec 31

The Public Relations Practitioner's Playbook for (all)

Format: Paperback

Language: English

Format: PDF / Kindle / ePub

Size: 5.44 MB

Downloadable formats: PDF

Mackert, M. and Love, B. (2011). “Educational Content and Health Literacy Issues in Direct to Consumer Pharmaceutical Advertising.” Health Marketing Quarterly, vol. 28, no. 3, p. 205-18. Marketing a service-base business is different from marketing a goods-base business. Performs quality control on reports for accuracy. Art Director controls their work, assigns tasks and makes revisions. Discriminatory pricing occurs when companies sell products or services at two or more prices.

Pages: 626

Publisher: AuthorHouse (August 27, 2013)

ISBN: 1491804548

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